Kawasaki U.K Website News:
12 April 2010
Headed up day-to-day by André Szarmach, the Kawasaki showroom has drawn in a hitherto unseen raft of customers according to owner of the successful family business, Paul Branson.
“Of course we had a strategy to publicise the opening of the new store, but word got round well ahead of that. In fact, we started getting Kawasaki enquiries even while the building work was still underway. We've notice straight way how loyal Kawasaki customers are, and just how much pent up demand for the new 2010 range there is in the area”.In terms of the decision to become one of a growing number of new Kawasaki dealers across the UK, both Paul and André are united in the appeal of the brand as André explains.
“We'd had machines like the Versys and Ninja ZX-6R in as pre-owned stock recently and took a long hard look at their overall quality and appeal along with the rest of the range. It was not a difficult conversation to have with Paul to be honest. When he decided to go ahead and become a Kawasaki dealer we knew we could do a good job in combining our enthusiasm for excellent customer service with the undoubted passion for the brand among Kawasaki owners”.With such a strong existing customer base – and now the addition of a potentially huge number of new Kawasaki enthusiasts - Paul Branson rightly regards the impressive store as a logical biking destination for motorcycle lovers in the extended Yeovil area.
“We have some large blue chip employers locally plus representation from the armed services based in the vicinity which combine to create a vibrant biking community. A performance brand like Kawasaki is sure to attract huge interest over what we hope is going to be a busy, happy and successful summer at Bransons”.
Pictured - Paul Branson of Bransons Motorcycles
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